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Microsoft/Aging2.0 Buenos Aires Chapter event took place on Thursday June 13rd at Microsoft Headquarters in Buenos Aires.
The main speaker was Jorge Cella. Jorge is Microsoft Philantropies Regional Director, covering South American countries. Aging2.0 Buenos Aires Chapter Ambassador Alicia Moszkowski and Deputy Ambassador Ana Gambaccini also addressed the public.
It was a very exciting morning. We welcomed our guests for breakfast and then spent 3 hours together. During the first two hours, Jorge Cella explained corporate views about technology and everyday’s life, and shared tools withus. The idea was to introduce seniors into the programming world and specially to incentívate them to challenge themselves daring to break stereotypes and dive into new activities. He specially focused on Microsoft online library and invited everybody to start trying with special games. Each one of of the attendees compromised to train two seniors in these activities.
An hour was dedicated to questions and answers. Educational matters were discussed, as programming is not still included in public schools in our country.
All attendees were deeply interested on the topics discussed, and a volunteers networking team is being built.
Director Regional de Filantropía
Responsible for driving the Latin America regional planning and execution of Microsoft Philanthropies programs, to serve people and communities around the world. Works closely with Corporate Philanthropies team, regional team and the Corporate External Legal Affairs team and other critical stakeholders in leading internal coordination and execution of the philanthropies programs. In this role aligns initiatives with Public Policies, specifically around youth policies for the region, in partnership with main youth organizations, international organizations, and governments.
Key responsibilities are to create a strategy, drive planning and execution of philanthropies programs on Community Investments, Technology for Good, People and Voice. My focus is on empowering people, especially youth, and young women, in creating opportunities to ensure employment, entrepreneurship or continued education, through computer science. Computer Science policy adoption for formal and non-formal education is a driver for her work, considering the future of work, and digital inclusion for underserved communities, and people with disabilities.
Ensures to address local needs and priorities, by creating and managing programs that are designed to drive societal impact. Drives strategy for nonprofit and government partners, including cash grants and software/cloud services donation programs. Engages in collaboration agreements with international organizations, NGO’s and Governments, primarily working with International Youth Organization for Ibero-America and Secretaries of Youth.
Responsible for an extended and virtual team, budget management and accountability, as well as driving engagement and execution across the regio
I am a Business Professional with a Law Degree in Argentina and a Master's Degree and a Ph.D. in France, in International Economic Relations. The first part of my career in Europe was focused on International Affairs. Life brought me back to Argentina, where I started working in the corporate world. I worked for American Express Argentina, where I had the chance to be trained in the U.S. and acquired significant marketing experience with global consumer focused companies.
As from 1990, I specialized in retail and shopping centers industry, an emerging industry in the local market in the early nineties, first as an executive and later as an external consultant. I have been involved in the development and management of more than 15 shopping centers in Argentina and other Latin American countries. Groupe Conseil, my consultancy firm, traditionally linked to retail and shopping centers business, is now shifting to silver economy subjects. At present I am focused on projects involving women over 50, and deeply involved in Silver Economy matters. I have created a senior women’s community on Facebook, called Ahora Nosotras. I am also a founding member of Marianne Argentina, an association of business women related to France, created in 2010 under the patronage of the French Embassy in Argentina.
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