Economy 60+ in Brazil: Challenges and Opportunities

Sao Paulo
Wed, Nov 4, 2020, 8:50 AM (GMT-3)

Sao Paulo

The ABC Congress is an international 4-day event, that brings together experts in cosmetics, personal care products, and in the packaging of such goods from various countries.  The panel that will be presented by Sergio Duque Estrada will discuss the relevance of the "Silver Economy" in Brazil. The 60+ population makes already for approximately 16% of the population, up from 8,6% in the year 2000, but still organizations, both private and public, do not really understand not only the needs and wishes of these strata, but also how to communicate with them adequately. 


Wednesday, Nov 4
8:50 AM - 9:41 AM (-03)


ABC Congress
Rua Cafelandia Sao Paulo0541000

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