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This event will deal with the protagonism that older adults in Brazil are claiming in any kind of idea that is conceived in their name. With the growing awareness of the importance of the silver economy in Brazil, there is a surge of new ideas, startups, organizations and groups claiming to know the 60+’s wishes and demands. However, many of such initiatives, in spite of the good intentions, fail to actually mirror to what the older adults really want. Thus, the Live will discuss (i) ways to promote the mix of generations, and to emphasize the need to simply listen and exchange; (ii) how to promote the 60+ to a position of protagonists of their lives, how technology can help them in this path, and what they actually have to do to grasp control - since it also requires their active will, a clear decision: they all have to go for what they want, and to act upon it; and together it is easier, and... fun. This is why SeniorGeek, which invited Aging2.0 São Paulo to help in putting on this event, was one of the finalists in Aging2.0’s GIS: this seniortech has been making a strong inroad into the lives of the 60+ of Brazil, through its simple technology courses that are helping many older adults in their journey to get digital education.
Disclaimers: By registering for, or attending, this event, you are agreeing to the following: Photographs may be taken at the event and appear on social media. You are authorizing Aging2.0 to use your image, likeness and / or name on social media such as Facebook, Twitter, the Aging2.0 blog or other marketing materials in connection with the event. The organizers of this event, Aging2.0, and any of their employees, volunteers, members and representatives are not responsible for any injury, loss or damage of any kind sustained by any person while participating in this event.